New Feature: Sponsorships

Introducing Sponsorships: Boost Revenue and Player Engagement with Ease 🎉

Running a successful sports league is about more than just great gameplay—it’s about building a thriving community and generating revenue to sustain your operations.

That’s why we’re excited to introduce Sponsorships, a new feature that lets you effortlessly manage league sponsors and promotions within the app, creating new revenue streams and boosting player engagement. Here's how it works and why it’s a game-changer for league organizers!

Manage Sponsorships with Confidence 💼

With the new Sponsorship feature, you can now see exactly how many sponsorship slots are filled for each season—all from the Seasons Dashboard.

Need more flexibility? We’ve added a sponsor selection dropdown that opens a detailed sponsorship panel. From there, you can choose from four sponsor slot types:

• Post Match: Get your sponsors in front of players right after the game with post-match notifications.
• General 1, 2, and 3: These slots display sponsor information across the league, including on league and match pages.

With just a click, you can assign sponsors to these slots, adding value to your league and giving sponsors targeted exposure.

Create and Customize Sponsors Effortlessly ✨

Organizers can easily build their sponsor library within the app. Adding a sponsor is as simple as uploading an image and entering a name.

You can select existing sponsors from your library or create new ones as needed, ensuring you have full control over your sponsorship strategy.

Once a sponsor is assigned to a slot, the UI updates automatically, giving you a clear visual indicator of which slots are filled and ready to generate revenue.

Drive Player Engagement with Promotions 📱

Want to make sponsorships even more engaging? Add promotions to your sponsor slots.

A promotion consists of an image, rich text, and an optional link, allowing you to display special deals or offers that players can take advantage of.

Whether it’s a post-game drink deal or discounts from local businesses, these promotions not only create value for your sponsors but also enhance the player experience by extending the fun and comradery beyond the game.

How It Looks for Players 🏆

Players will encounter your sponsors at various points in the app, ensuring maximum visibility. Here’s how:

• General sponsors will appear on the match page, the league page, and eventually on the web league page, offering multiple touchpoints.
• Post Match sponsors will shine right after the game with a special page and push notification prompting players to check out a sponsor’s promotion, like a deal at a nearby bar.

This seamless integration of sponsorships into the player journey helps keep your community engaged while driving value for sponsors.

Why Sponsorships Matter for Your League 🚀

This new Sponsorship feature opens up a world of possibilities for league organizers. Here’s why it’s a must-have:

• Increased Revenue: Sponsorships provide a new revenue stream by allowing you to monetize sponsor placements across your app.
• Better Player Engagement: Promotions tied to sponsor deals help keep players engaged even after the game, fostering a stronger community.
• Easy Management: The streamlined sponsor management system allows you to assign, customize, and switch sponsors with ease, all within the app.

A Commitment to Your League’s Success

At AREENA, we’re always striving to improve the tools at your disposal, making it easier for you to focus on what matters—your league and its growth.

The Sponsorship feature is the latest addition to help you engage your players, generate more revenue, and build lasting partnerships with sponsors.

Stay tuned for more exciting updates, and as always, we’re here to support you every step of the way!